{"id":301,"date":"2026-05-04T17:15:47","date_gmt":"2026-05-04T17:15:47","guid":{"rendered":"https:\/\/blog.vebnox.com\/journey-based-seo-strategies\/"},"modified":"2026-05-04T17:15:47","modified_gmt":"2026-05-04T17:15:47","slug":"journey-based-seo-strategies","status":"publish","type":"post","link":"https:\/\/vebnox.com\/blog\/journey-based-seo-strategies\/","title":{"rendered":"Journey-based SEO strategies"},"content":{"rendered":"<p>[ad_1]<br \/>\n<\/p>\n<p>\nIn today\u2019s competitive digital landscape, traditional keyword\u2011centric SEO is no longer enough. Modern search engines reward content that anticipates a user\u2019s <strong>journey<\/strong>\u2014from the first spark of curiosity to the final purchase and beyond. <em>Journey\u2011based SEO strategies<\/em> align your optimization tactics with each stage of the buyer\u2019s path, delivering the right message at the right moment. This approach not only improves rankings but also drives higher engagement, conversions, and long\u2011term brand loyalty.  <br \/>\nIn this article you will learn:<\/p>\n<ul><\/p>\n<li>What \u201cjourney\u2011based SEO\u201d really means and why it matters for Google and AI search.<\/li>\n<p><\/p>\n<li>How to map the customer journey and turn each touchpoint into an SEO opportunity.<\/li>\n<p><\/p>\n<li>Concrete tactics, tools, and a step\u2011by\u2011step guide you can implement this week.<\/li>\n<p><\/p>\n<li>Common pitfalls to avoid and real\u2011world examples that prove the method works.<\/li>\n<p>\n<\/ul>\n<p>\nBy the end, you\u2019ll have a practical roadmap to redesign your SEO around the user\u2019s experience rather than just the search query.<\/p>\n<p><\/p>\n<h2>1. Understand the Customer Journey Before You Optimise<\/h2>\n<p><\/p>\n<p>\nThe first step in any journey\u2011based SEO plan is to visualise the buyer\u2019s path. Typically it consists of three core stages: <strong>Awareness<\/strong>, <strong>Consideration<\/strong>, and <strong>Decision\/Retention<\/strong>. Each stage has distinct search intent, content needs, and ranking factors.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA person looking for \u201cbest hiking boots for beginners\u201d is in the Consideration stage. They aren\u2019t just typing a keyword; they want comparative reviews, sizing guides, and durability tests.\n<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Create a journey map worksheet, list the primary questions users ask at each stage, and match them with content formats (blog post, video, FAQ, etc.).<\/li>\n<p><\/p>\n<li><strong>Common mistake:<\/strong> Assuming all traffic is \u201cinformational.\u201d Ignoring transactional or post\u2011purchase queries leads to missed conversion opportunities.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>2. Conduct Intent\u2011Focused Keyword Research<\/h2>\n<p><\/p>\n<p>\nTraditional keyword tools give volume numbers, but journey\u2011based SEO starts with <em>search intent classification<\/em>. Group keywords into \u201cinformational,\u201d \u201cnavigational,\u201d \u201ccommercial,\u201d and \u201ctransactional\u201d buckets.\n<\/p>\n<p><\/p>\n<h3>Long\u2011tail example:<\/h3>\n<p><\/p>\n<p>\nInstead of targeting \u201cSEO tools,\u201d target \u201chow to choose an SEO tool for e\u2011commerce 2024.\u201d This phrase signals a Consideration intent and captures a highly qualified audience.<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Use Ahrefs or SEMrush to pull keywords, then add a column for intent and map each to the journey stage.<\/li>\n<p><\/p>\n<li><strong>Warning:<\/strong> Over\u2011optimising for a single high\u2011volume keyword can cannibalise your own pages and dilute relevance.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>3. Align Content Types with Journey Stages<\/h2>\n<p><\/p>\n<p>\nGoogle favours content that matches the user&#8217;s mindset. At the Awareness stage, prioritize <strong>educational blog posts, infographics, and short videos<\/strong>. In the Consideration stage, publish <strong>comparisons, case studies, and how\u2011to guides<\/strong>. During Decision\/Retention, focus on <strong>product pages, testimonials, and post\u2011purchase support content<\/strong>.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA SaaS company creates a \u201cBeginner\u2019s Guide to Marketing Automation\u201d (Awareness), follows up with \u201cMarketing Automation vs. CRM: Feature Comparison\u201d (Consideration), and ends with \u201cHow to Get Started with Our Free Trial\u201d (Decision).<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Audit existing content, tag each piece with its journey stage, and identify gaps.<\/li>\n<p><\/p>\n<li><strong>Common mistake:<\/strong> Publishing a long\u2011form guide on a \u201chow\u2011to\u201d query without a clear call\u2011to\u2011action; users may leave without converting.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>4. Optimise On\u2011Page Elements for Each Stage<\/h2>\n<p><\/p>\n<p>\nBeyond the headline, every on\u2011page factor should reflect intent. For Awareness pages, use <strong>click\u2011bait\u2011free titles<\/strong> that promise answers. For Consideration pages, embed <strong>schema markup for FAQs or product comparisons<\/strong>. For Decision pages, add <strong>review schema, price, and availability<\/strong> to appear in rich snippets.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA review page for \u201cbest noise\u2011cancelling headphones 2024\u201d includes FAQ schema with questions like \u201cAre noise\u2011cancelling headphones worth it?\u201d and product schema showing price ranges.<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Use Google\u2019s Rich Results Test to validate schema after each update.<\/li>\n<p><\/p>\n<li><strong>Warning:<\/strong> Overusing schema (e.g., marking every paragraph as an FAQ) can trigger manual penalties.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>5. Craft Journey\u2011Centric Meta Tags<\/h2>\n<p><\/p>\n<p>\nMeta titles and descriptions are the first touchpoint in the SERP. Tailor them to the user\u2019s stage:<\/p>\n<ul><\/p>\n<li><strong>Awareness:<\/strong> \u201cWhat is Journey\u2011Based SEO? A Complete Beginner\u2019s Guide.\u201d<\/li>\n<p><\/p>\n<li><strong>Consideration:<\/strong> \u201c10 Journey\u2011Based SEO Tools Compared \u2013 Find Your Perfect Fit.\u201d<\/li>\n<p><\/p>\n<li><strong>Decision:<\/strong> \u201cBuy the Best SEO Platform for 2024 \u2013 Free Demo &#038; 30\u2011Day Trial.\u201d<\/li>\n<p>\n<\/ul>\n<p>\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA meta description for a case study reads: \u201cSee how XYZ Corp increased organic sales by 45% using journey\u2011based SEO. Download the full PDF.\u201d This signals a high\u2011intent audience.<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Keep titles under 60 characters and descriptions under 160 characters while inserting the primary keyword naturally.<\/li>\n<p><\/p>\n<li><strong>Common mistake:<\/strong> Repeating the same meta tag across multiple pages; Google may view this as duplicate content.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>6. Use Internal Linking to Guide the Journey<\/h2>\n<p><\/p>\n<p>\nInternal links are the veins that move users through the funnel. From an Awareness blog, link to a Consideration guide, then to a product page. Anchor text should reflect the next step, not just the target keyword.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nIn an article about \u201cwhy content clusters matter,\u201d embed a link: <a target=\"_blank\" href=\"\/blog\/content-cluster-guide\">Learn how to build a content cluster for better rankings<\/a>.<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Implement a \u201cnext step\u201d widget at the end of each post linking to the most relevant downstream content.<\/li>\n<p><\/p>\n<li><strong>Warning:<\/strong> Over\u2011linking with exact\u2011match anchors can appear manipulative and affect rankings.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>7. Leverage Structured Data for Journey Signals<\/h2>\n<p><\/p>\n<p>\nSchema.org offers types that directly map to journey stages: <code>HowTo<\/code>, <code>FAQPage<\/code>, <code>Product<\/code>, <code>Review<\/code>. Adding these helps Google understand context and serve enhanced results.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA \u201cHow\u2011to\u201d article on \u201cSetting Up Google Analytics\u201d uses <code>HowTo<\/code> schema with step\u2011by\u2011step instructions, earning a rich carousel in SERPs.<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Use the <a target=\"_blank\" href=\"https:\/\/technicalseo.com\/tools\/schema-markup-generator\/\">TechnicalSEO schema generator<\/a> to create JSON\u2011LD snippets quickly.<\/li>\n<p><\/p>\n<li><strong>Common mistake:<\/strong> Leaving required fields empty (e.g., missing <code>image<\/code> in <code>HowTo<\/code>); the markup will be ignored.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>8. Optimise for Mobile &#038; Voice\u2014Key Journey Touchpoints<\/h2>\n<p><\/p>\n<p>\nMany journey queries are spoken (e.g., \u201cWhere can I buy vegan protein powder near me?\u201d). Mobile optimisation ensures the user experience remains frictionless across devices.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA local\u2011service page for \u201cemergency plumber in Austin\u201d uses concise, conversational language that matches voice search patterns and loads in under 2 seconds.<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Run Google\u2019s PageSpeed Insights and fix Core Web Vitals below the recommended thresholds.<\/li>\n<p><\/p>\n<li><strong>Warning:<\/strong> Ignoring mobile\u2011first indexing can cause rankings to drop after Google\u2019s algorithm updates.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>9. Track Journey Metrics, Not Just Rankings<\/h2>\n<p><\/p>\n<p>\nTraditional SEO reports focus on keyword position. Journey\u2011based SEO adds <strong>behavioral KPIs<\/strong> such as time on page, scroll depth, and funnel\u2011drop\u2011off rates.<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA B2B blog monitors the percentage of visitors who move from the \u201cWhat is SEO?\u201d post to the \u201cSEO pricing calculator\u201d page. A 15% increase after internal linking tweaks signals success.<\/p>\n<p><\/p>\n<table><\/p>\n<tr>\n<th>Metric<\/th>\n<th>Awareness Stage<\/th>\n<th>Consideration Stage<\/th>\n<th>Decision Stage<\/th>\n<\/tr>\n<p><\/p>\n<tr>\n<td>Average Session Duration<\/td>\n<td>2:30\u202fmin<\/td>\n<td>3:45\u202fmin<\/td>\n<td>1:20\u202fmin<\/td>\n<\/tr>\n<p><\/p>\n<tr>\n<td>Bounce Rate<\/td>\n<td>65%<\/td>\n<td>45%<\/td>\n<td>30%<\/td>\n<\/tr>\n<p><\/p>\n<tr>\n<td>Conversion Rate<\/td>\n<td>2%<\/td>\n<td>8%<\/td>\n<td>22%<\/td>\n<\/tr>\n<p><\/p>\n<tr>\n<td>Organic CTR<\/td>\n<td>4.2%<\/td>\n<td>6.8%<\/td>\n<td>9.1%<\/td>\n<\/tr>\n<p>\n<\/table>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Set up Google Analytics funnels that mirror your journey map and review weekly.<\/li>\n<p><\/p>\n<li><strong>Warning:<\/strong> Relying solely on rankings can mask a high bounce rate that hurts long\u2011term SEO health.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>10. Personalise Content with Dynamic SEO Elements<\/h2>\n<p><\/p>\n<p>\nPersonalisation engines can serve region\u2011specific snippets, product recommendations, or even alter meta tags based on visitor history. While Google discourages cloaking, using server\u2011side rendering to show relevant, non\u2011deceptive content is permissible.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nAn e\u2011commerce site shows \u201cTop 5 winter jackets in Canada\u201d for Canadian IPs, while US visitors see a \u201cSummer sneaker guide.\u201d Both pages share the same base URL but have unique H1, meta, and body copy.<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Use Vary:\u202fAccept\u2011Language headers and test with Google Search Console\u2019s URL Inspection tool.<\/li>\n<p><\/p>\n<li><strong>Common mistake:<\/strong> Creating completely different pages for the same keyword, which Google may treat as duplicate content.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>11. Build Authority Through Journey\u2011Based Link Earning<\/h2>\n<p><\/p>\n<p>\nLinks still matter, but they should come from sources that align with the user&#8217;s stage. Educational institutions and industry blogs are ideal for Awareness, while niche review sites and comparison portals excel for Consideration.\n<\/p>\n<p><\/p>\n<h3>Example:<\/h3>\n<p><\/p>\n<p>\nA fintech startup earned a backlink from <a target=\"_blank\" href=\"https:\/\/www.investopedia.com\">Investopedia<\/a> for its \u201cBeginner\u2019s Guide to Cryptocurrency\u201d (Awareness). Later it secured a link from <a target=\"_blank\" href=\"https:\/\/www.techradar.com\">TechRadar<\/a> for \u201cBest Crypto Wallets 2024\u201d (Consideration).<\/p>\n<p><\/p>\n<ul><\/p>\n<li><strong>Actionable tip:<\/strong> Pitch guest posts that match the publisher\u2019s audience stage; include a natural, contextual link to your relevant asset.<\/li>\n<p><\/p>\n<li><strong>Warning:<\/strong> Buying links or using irrelevant directories can trigger a penalty.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>12. Tools &#038; Resources for Journey\u2011Based SEO<\/h2>\n<p><\/p>\n<ul><\/p>\n<li><strong>Google Search Console<\/strong> \u2013 monitors impressions, clicks, and validates structured data.<\/li>\n<p><\/p>\n<li><strong>Ahrefs Content Explorer<\/strong> \u2013 discovers high\u2011performing content at each journey stage.<\/li>\n<p><\/p>\n<li><strong>Surfer SEO<\/strong> \u2013 provides on\u2011page recommendations based on intent clusters.<\/li>\n<p><\/p>\n<li><strong>Hotjar<\/strong> \u2013 visualises scroll depth and click maps to validate journey flow.<\/li>\n<p><\/p>\n<li><strong>Zapier + HubSpot<\/strong> \u2013 automates lead nurturing once a visitor reaches the Decision stage.<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>13. Mini Case Study: From Blog to Sales Funnel in 90 Days<\/h2>\n<p><\/p>\n<p><strong>Problem:<\/strong> A B2B SaaS company had 25,000 monthly sessions but only a 1% lead\u2011to\u2011customer conversion.<\/p>\n<p><\/p>\n<p><strong>Solution:<\/strong> Implemented a journey\u2011based SEO overhaul:<\/p>\n<ul><\/p>\n<li>Mapped the buyer journey and created 12 targeted content assets (awareness blog, comparison guide, demo page).<\/li>\n<p><\/p>\n<li>Added FAQ schema and internal \u201cnext\u2011step\u201d links.<\/li>\n<p><\/p>\n<li>Optimised meta tags to align with intent.<\/li>\n<p>\n<\/ul>\n<p>\n<\/p>\n<p><\/p>\n<p><strong>Result:<\/strong> Within 90 days organic traffic grew 38%, average session duration rose 45 seconds, and qualified MQLs increased from 120 to 310 per month (up 158%).<\/p>\n<p><\/p>\n<h2>14. Common Mistakes When Implementing Journey\u2011Based SEO<\/h2>\n<p><\/p>\n<ul><\/p>\n<li><strong>Forgetting Intent Segmentation:<\/strong> Treating every keyword as \u201cinformational\u201d leads to mismatched content.<\/li>\n<p><\/p>\n<li><strong>Duplicate Journey Maps:<\/strong> Publishing nearly identical pages for each stage confuses both users and crawlers.<\/li>\n<p><\/p>\n<li><strong>Neglecting Post\u2011Purchase Content:<\/strong> Retention is a critical stage; ignoring it wastes loyalty potential.<\/li>\n<p><\/p>\n<li><strong>Over\u2011optimising Structured Data:<\/strong> Adding irrelevant schema can trigger manual actions.<\/li>\n<p><\/p>\n<li><strong>One\u2011Size\u2011Fits\u2011All CTA:<\/strong> The call\u2011to\u2011action must evolve with the journey (e.g., \u201cDownload e\u2011book\u201d \u2192 \u201cStart Free Trial\u201d).<\/li>\n<p>\n<\/ul>\n<p><\/p>\n<h2>15. Step\u2011by\u2011Step Guide to Launch Your First Journey\u2011Based SEO Campaign<\/h2>\n<p><\/p>\n<ol><\/p>\n<li><strong>Map the Journey:<\/strong> Use a spreadsheet to list Awareness, Consideration, Decision, Retention questions.<\/li>\n<p><\/p>\n<li><strong>Keyword Intent Audit:<\/strong> Pull 50\u2011100 keywords with Ahrefs; assign each to a stage.<\/li>\n<p><\/p>\n<li><strong>Content Gap Analysis:<\/strong> Identify missing pieces for each stage and prioritise high\u2011volume intents.<\/li>\n<p><\/p>\n<li><strong>Create or Refresh Content:<\/strong> Write or rewrite pages, adding schema, internal links, and stage\u2011specific CTAs.<\/li>\n<p><\/p>\n<li><strong>Optimise Technical SEO:<\/strong> Ensure mobile\u2011first, fast page speed, and clean URL structure.<\/li>\n<p><\/p>\n<li><strong>Deploy Structured Data:<\/strong> Add HowTo, FAQ, Product, or Review schema where appropriate.<\/li>\n<p><\/p>\n<li><strong>Set Up Analytics Funnels:<\/strong> Build a Google Analytics funnel that mirrors your journey stages.<\/li>\n<p><\/p>\n<li><strong>Promote &#038; Earn Links:<\/strong> Pitch stage\u2011aligned guest posts and reach out for backlinks.<\/li>\n<p><\/p>\n<li><strong>Monitor &#038; Iterate:<\/strong> Review SERP rankings, CTR, and funnel metrics weekly; adjust content as needed.<\/li>\n<p>\n<\/ol>\n<p><\/p>\n<h2>16. Frequently Asked Questions (FAQ)<\/h2>\n<p><\/p>\n<p><strong>What is journey\u2011based SEO?<\/strong><br \/>It\u2019s an optimization framework that aligns keywords, content, and technical signals with the user\u2019s stage in the buying journey, delivering the right information at the right time.<\/p>\n<p><\/p>\n<p><strong>How does it differ from traditional SEO?<\/strong><br \/>Traditional SEO focuses mainly on keyword ranking. Journey\u2011based SEO adds intent classification, funnel metrics, and tailored on\u2011page elements for each stage.<\/p>\n<p><\/p>\n<p><strong>Do I need a new website structure?<\/strong><br \/>Not necessarily. You can reorganise existing content into logical clusters and use internal linking to guide users through the journey.<\/p>\n<p><\/p>\n<p><strong>Can journey\u2011based SEO improve voice search?<\/strong><br \/>Yes. By targeting conversational, long\u2011tail queries that match Awareness and Consideration intents, you increase the chance of appearing in voice\u2011search results.<\/p>\n<p><\/p>\n<p><strong>How long does it take to see results?<\/strong><br \/>Typically 3\u20136 months for noticeable ranking lifts, but funnel\u2011related metrics (e.g., conversion rate) can improve within weeks after the first internal linking updates.<\/p>\n<p><\/p>\n<p><strong>Is schema required?<\/strong><br \/>While not mandatory, adding relevant structured data boosts visibility in rich results, which is especially valuable for journey\u2011centric pages.<\/p>\n<p><\/p>\n<p><strong>Should I use the same keyword across all stages?<\/strong><br \/>No. Each stage should target keywords that reflect its specific intent\u2014broad topics for Awareness, comparative terms for Consideration, and brand\/product terms for Decision.<\/p>\n<p><\/p>\n<p><strong>How do I measure success?<\/strong><br \/>Track organic impressions, CTR, and rankings, but also monitor funnel metrics: session duration, bounce rate, conversion rate, and lead quality per stage.<\/p>\n<p><\/p>\n<h2>Conclusion<\/h2>\n<p><\/p>\n<p>\nJourney\u2011based SEO transforms a keyword\u2011driven strategy into a user\u2011centric engine that feeds Google\u2019s intent\u2011first algorithms. By mapping the buyer\u2019s path, aligning content and technical signals with each stage, and continuously measuring funnel performance, you can achieve higher rankings, richer SERP features, and more qualified conversions. Start with the step\u2011by\u2011step guide above, leverage the recommended tools, and avoid the common pitfalls\u2014your SEO results will follow the journey, not the other way around.\n<\/p>\n<p><\/p>\n<p>\nFor deeper insights, explore our related posts: <a target=\"_blank\" href=\"\/blog\/seo-content-clusters\">SEO Content Clusters Explained<\/a>, <a target=\"_blank\" href=\"\/blog\/technical-seo-checklist\">Technical SEO Checklist 2024<\/a>, and <a target=\"_blank\" href=\"\/blog\/local-seo-tactics\">Local SEO Tactics That Convert<\/a>.\n<\/p>\n<p><\/p>\n<p>\nReferences: <a target=\"_blank\" href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/structured-data\/intro-structured-data\">Google Structured Data Guidelines<\/a>, <a target=\"_blank\" href=\"https:\/\/moz.com\/learn\/seo\/search-intent\">Moz on Search Intent<\/a>, <a target=\"_blank\" href=\"https:\/\/ahrefs.com\/blog\/keyword-research\/\">Ahrefs Keyword Research Guide<\/a>, <a target=\"_blank\" href=\"https:\/\/www.semrush.com\/academy\/\">SEMrush Academy<\/a>, <a target=\"_blank\" href=\"https:\/\/www.hubspot.com\/marketing-statistics\">HubSpot Marketing Statistics<\/a>.\n<\/p>\n<p>[ad_2]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] In today\u2019s competitive digital landscape, traditional keyword\u2011centric SEO is no longer enough. Modern search engines reward content that anticipates a user\u2019s journey\u2014from the first spark of curiosity to the final purchase and beyond. Journey\u2011based SEO strategies align your optimization tactics with each stage of the buyer\u2019s path, delivering the right message at the right [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":302,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[276],"tags":[504,474,437,317],"class_list":["post-301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ui-ux","tag-journey-based-seo-strategies","tag-journeybased","tag-seo","tag-strategies"],"_links":{"self":[{"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/posts\/301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/comments?post=301"}],"version-history":[{"count":0,"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/posts\/301\/revisions"}],"wp:attachment":[{"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/media?parent=301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/categories?post=301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vebnox.com\/blog\/wp-json\/wp\/v2\/tags?post=301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}